SEO

Notes from the shop — process, tools, and the occasional opinion.
August 9, 2024

SEO Visibility Score: How To Find Yours and Help It Grow

Your SEO visibility score tells you something very important about your site: how effectively your SEO efforts are working to improve your site’s search…
August 2, 2024

What Is SEO Visibility and How Can You Improve It? 

You know about SEO. But what about SEO visibility — is that the same thing? Not quite, but there’s certainly overlap.  Let’s look into…
January 9, 2024

SEO Copywriting: Quick Guide & Best Practices

SEO copywriting is online writing created to be helpful to readers yet optimized to appear in search engine results. When done correctly, it uses…
August 24, 2022

Organic SEO Is a Long Game

Spigot has been designing websites in Park City since 2007, and for most of that time we'd come up first or towards the very…
December 22, 2017

How to Migrate from Yoast SEO to The SEO Framework

I've used Yoast SEO (formerly WordPress SEO) for nearly as many years as I've been building WordPress websites. In the past few years Yoast…
November 18, 2011

WordPress SEO, A Pre-Launch Checklist

[wpvideo 4ZB2FYEh w=620 h=360] I missed Mike Payne's WordPress SEO, A Comprehensive Pre-Launch Checklist presentation at this years WordCamp Salt Lake City, but thankfully…
March 25, 2011

Nibbler: Awesome Website Testing

There's a lot of ways to test and benchmark your website, but few are as fun as Nibbler. And it's free! What does Nibbler…
March 22, 2011

How to get Google to Like You

So you want Google to like you, eh? You want to be at the top? Well good, because the top is a great place…
September 8, 2009

Why we don’t do Flash

In the early days of Spigot Design, Flash based websites were all the rage. We've long since learned new tricks, and as a result…
May 1, 2009

Spigot Design Wants You to Get Noticed

The following is an article printed in the April 22nd issue of the Park Record, and is reprinted with permission: Website creator favors simple,…